Why sponsorship is different with 1079 Life

Why partner with 1079 Life as a station sponsor? Read on!

Radio advertising is a wonderful way to build your brand as well as let a whole bunch of people know about your products, services, special event, or sale. As a community radio station, 1079 Life does things a little differently. 1079 Life are Adelaide’s Christian and community-based radio station, broadcasting 24 hours a day, seven days a week since 1993, providing positive and encouraging messages to our listeners each and every day.

  • The 1079 Life listenership is an average of 57,000 unique listeners daily Monday – Friday and 60,000 listeners over the weekend of people aged 15+1.
  • We have highly engaged and responsive listeners who invest in the station financially each year through on-air appeals, giving them a strong sense of ownership and brand loyalty.
  • We can create a specific and affordable package for your business or ministry needs to promote your product, service, or event.

As a community radio station, we play only five minutes of sponsorship advertising each hour. This means your unique marketing package and Call to Action (CTA) will have more traction in the market, and you will be usually one of only two sponsorship advertising spots in a row, so your sponsorship ad will be heard either first or last, making you top-of-mind for our listeners.

1079 Life has a Net Promotor Score2 of 54 within the radio sector. This means our listeners are twice as likely to take action when hearing your on-air message and are likely to recommend the station to a friend or relative.

1079 Life is a registered not for profit charity so the overheads are minimal and there is a very good cost ratio to reach the 1079 Life audience.

When you advertise your business or ministry with 1079 Life you will be reaching people that can make a huge difference!

4 Reasons you should consider radio advertising with 1079 Life:

  1. Average of 57,000 listeners tune in every week day to 1079 Life, many of whom listen to us exclusively
  2. Less Clutter—only 60 seconds of sponsorship advertising per ad break, and only 5 mins per hour—making your business stand out
  3. Family-friendly and kid-proof messages
  4. Competitive rates

Be top of mind!

One of the very best ways to reach the 1079 Life audience is to run a long term branding campaign. 1079 Life has many different options, all of which give incredible value to brand a business or ministry to our audience over a long period.  We also have short term packages to run for a sale or event that are also great value!  Reach a largely engaged listening audience at a significantly lower rate than other options.

Call or email our sales team today for a no-obligation sponsorship quote.

Tel:   (08) 8444 5444
Email:  sales@1079life.com

1McNair Ingenuity Research PTY-LTD – Survey 2021 Wave #1- June 2021

2A national survey of CMAA member station audience n= 2,082. Research conducted July 2021.